Word-of-Mouth is a Key Purchase Influencer
The number one influencer of purchase decisions is word-of-mouth, according to a new Razorfish survey. The survey involved online consumers...
New Survey Reveals Consumers are Conflicted about Relevancy vs. Privacy
According to a recent report released by PricewaterhouseCoopers (PwC), consumers want mobile marketing outreach efforts to be relevant to their...
Small Business and Trends in Data Use both Big and Small
A recent survey from online marketing company Constant Contact found that almost 80% of small businesses are incorporating data reporting and...
'Tis the Season for Holiday Ads
With Black Friday and Cyber Monday right around the corner, it's not too late to shore up your advertising campaigns...
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