Yes, your company should have social media accounts — but should you also be on social media in your role as company CEO? This infographic from ad agency MDG raises some pointed questions to ask before you tweet or post: Do you have the time, the interest and the commitment?
At least, the agency advises, get on LinkedIn, the business-centric social site. And do yourself a favor before joining LinkedIn: Get yourself the right profile photo.
Dex Media provides social media marketing services to local businesses.